Major Minor was established in 2011 and their range is made by putting together a mixture of modern art, colour, current fashion as well as cutting edge fashion in each concept. Their core philosophy is “exciting and quirky, but ready to wear signature clothing at an affordable price”.
Their theme for this year was named ‘Holi, The Festival of Colour’ that is celebrated at the beginning of spring in Hindu religion. The vibrant colours were inspired by the feel of the festival and mood of the people, and the printed fabrics are filled with splashes of those colours. The shape is inspired by the way in which Indian women wear their clothing, so mixed together with the colours, they create the mood of the Holi Festival